April 14–16, 2020

Medical Affairs Strategic Summit East

Hyatt Regency

New Brunswick, NJ

FOUR NEW FOCUS AREAS FOR 2020

 Medical affairs plays a pivotal role in communicating with external experts and clinicians, and is key to identifying unmet medical needs, raising awareness with clinicians, and providing valuable feedback and insights that can better inform an organization’s development strategy. After years of proven success, the Medical Affairs Strategic Summit (MASS) East returns to serve as an educational platform to provide a holistic view of medical affairs, allowing your organization to develop a unified scientific voice and ultimately help position your team as a strategic and credible customer-facing partner in today’s healthcare landscape.

 

WHAT TO EXPECT AT #MASSEAST2020 

  • Explore different operating models for medical affairs groups and discuss how organizational structure can impact the effectiveness of your activities

  • Develop a streamlined process for gathering clinical and field insights and translate that data internally to shape medical strategy

  • Build an efficient and compliant process for assessing the fair market value (FMV) of IIT budgets

  • Establish an integrated approach to managing medical information and medical communications to leverage insights and deliver value to patients

  • Challenges and opportunities in implementing AI solutions for medical affairs

  • Examine the role of medical affairs in launch planning organizations of various sizes

  • Create a fit-for-purpose medical strategic plan

  • Consider the difference between building out MSL teams in the U.S. and ex-U.S. scenarios

  • Streamline discourse between field medical and home-office medical teams to translate validated medical information

  • Discuss how to generate RWE with limited resources through product registries, demonstration projects, and investigator-initiated trials   

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Who Attends?

View past participants of our Medical Affairs Strategic Summit series.
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60 FEATURED SPEAKERS INCLUDING

ALLYSON

Allyson Bogle, M.S.

Clinical Operations Lead, Lung, NRDG

BRISTOL-MEYERS SQUIBB

JAY

Jay T. Alkam

Esq., Contracts Manager, Global Medical Operations

ALLERGAN

Jennifer

Jennifer Almekinder 

Director, Global Aesthetics Scientific Communications

MERZ

KEVIN

Kevin Appareti

Senior Director, Global Medical Science Liaison

PHILIPS HEALTHCARE

Jacqueline

Jacqueline S. Armani, O.D. , FAAO

Medical Science Liaison

ALCON

HELENE

Helene Bach, Ph.D.

Director of Research and Sponsored Programs

RUTGERS UNIVERSITY

HOWARD

Howard Berkowitz

Respiratory and Immunology, MSL, U.S.

Field-Based Medical Affairs

SANOFI GENOZYME

STEPHEN

Stephen B. Camper, M.S., Ph.D.

Vice President, Medical Affairs

Innocoll Pharmaceuticals 

LYNN

Lynn Bass

Director, Medical Science Liaisons (Americas)

SANTEN

RASHONDA

Rashonda Burkett

Director, MSL 

NOVARTIS

STANISLAV

Stanislav Glezer

Vice President, Global Medical Affairs- Diabetes Care 

BD

JILL

Jill Culiner

Director, Global Medical Affairs Strategy 

BD

HOWARD

Howard Dorfman

Distinguished Visiting Practitioner and Adjunct Professor

SETON HALL UNIVERSITY SCHOOL

 

CHRiSTINE

Christine Chatas, Pharm. D., MHSA

Senior Director, Metabolic Medical Science Liaisons

ALEXION

DAN

Dan Hennessy

Vice President Field Medical Affairs

EMD SERONO

CAROL

Carol Hoang

Vice President, Medical Affairs

ADVERUM BIOTECHNOLOGY INC.

TONYA

Tonya L. Johnson, Pharm. D. 

Director, Global Medical Excellence

ALLERGAN

LAI

Lai H. Jen, M.D.

Executive Director, Oncology Global Medical Affairs, Head and Neck, Melanoma and Hematology 

MERCK, USA

MARIANNE

Marianne Gill, RN, M.S. 

Vice President, Medical Affairs- Infusion Solutions, MMS

BECTON DICKINSON

SHAJI

Shaji Kalathil

Executive Director, Head of IT for Global Medical Affairs and Hem & Cell Therapy Medical Affairs 

BRISTOL-MEYERS SQUIBB 

VIEW FULL SPEAKING FACULTY Group

Who Should Attend:

This conference is designed for representatives from pharmaceutical, biotechnology, and medical device organizations with responsibilities in the following areas:

  • Medical Affairs/Field Medical Affairs
  • Clinical/Scientific Affairs
  • Medical Science Liaisons/MSLs
  • Medical Strategy/Communications
  • Medical/Clinical Operations
  • KOL/Thought Leader Relations/Engagement
  • Investigator-Initiated Research (IIR)
  • Investigator-Initiated Studies (IIS)
  • Investigator-Initiated Trials (IIT)
  • Investigator-Sponsored Trials (IST)
  • Research Collaborations
  • Medical/Scientific/Patient Communications
  • Medical Information
  • Medical Education
  • Publication Planning
  • Health Economics and Outcomes Research/HEOR
  • Compliance/Legal
  • Regulatory Affairs
  • Research Grants
  • Call Center Management
  • Patient Services
  • Clinical Outcomes and Publications

This conference is also designed for:

  • KOL and Thought Leader Mapping Organizations
  • Data Management Vendors
  • Clinical Trial Service Providers
  • Scientific and Technology Solutions Providers
  • Medical Affairs Service Organizations
  • Medical and Scientific Communication Vendors
  • Talent Acquisition Service Providers
  • Call Center Vendors
  • Companion Diagnostics
  • Data Management Solution Providers
  • Clinical Outcomes and Publications

2020 Sponsors

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Exhibitors

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